News Subscribe to Our Newsletter Sign up for Email Updates CGF In the News Press Inquiries Past Articles Calendar			A new look for CGF by Karen Kidwell An active, successful organization needs a strong graphic identity that reflects the group's ethos and mission. Although CGF has produced many handsome materials over the years, last year our board decided that our organization was due for an update — and we set up a small group to spearhead this project. Our first step was to secure grant funding for the project so we could reserve our membership funds for advocacy and direct support of our programs. The Packard Foundation generously endorsed CGF's efforts with a grant of $40,000 to fund the design of a new graphic identity, development of our membership base, and other outreach efforts. With funding in place, we were fortunate enough to hire Mark Bult, a talented designer and active environmentalist with extensive experience in both identity work and website design. We think our new logo communicates a sense of the beautiful foothill and coastal environment that we work hard to protect, and captures the sense of strength and power of our citizen activism. This issue of Green Footnotes incorporates our new logo and style. We will use this design in all of CGF's printed materials, and it will be the basis of our redesigned web site — the project on which Mark is now focusing his attention. From now on, whenever you receive a letter from us, see a poster, read a press release, get an action alert, or visit our website, we hope you'll experience that flash of recognition: Committee for Green Foothills at work! Published May 2001 in Green Footnotes. Page last updated August 4, 2001.